I chose a Russian Language called 'Ket' of which only about 100 people speak now in the world.
We have to promote it somehow, so I chose to promote it to students by making a language class for students to sign up for at Freshers Fayre. To make students sign up for this, they get a free bag of goodies with it. Like Vodka shot coupons, maybe some Russian Beer, a fold-out poster etc.
My brand is called 'get some ket' - again to appeal to students by making them think its about something slightly different to an endangered language...
This is my logo for the brand.
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